Privacy Policy

Last updated: May 23, 2026

This Privacy Policy describes how Khetiwadi ("we", "us", or "our") collects, uses, and discloses your information when you use our website and services at https://khetiwadi.com (the "Service"). It also describes your privacy rights and how the law may protect you. By using the Service, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use the Service.

1. Definitions

• Service means the Khetiwadi website and related applications (mandi bhav, articles, tractor information, etc.).
• Personal Data means information that relates to an identified or identifiable individual.
• Usage Data means data collected automatically when using the Service (e.g. IP address, browser type, pages visited, device information).
• Cookies are small files placed on your device by the website to remember preferences and improve the Service.
• Website refers to Khetiwadi, accessible from https://khetiwadi.com.
• Country refers to India. We operate under applicable Indian laws, including the Information Technology Act, 2000 and related rules.

2. Information We Collect

2.1 Personal Data

While using our Service, we may ask you to provide personally identifiable information that can be used to contact or identify you, including when you:

• Contact us (e.g. via contact form or email)
• Register for an account or sign in (if applicable)
• Purchase or manage Buy & Sell membership (paid plans via Razorpay)
• Subscribe to newsletters or notifications (if offered)

Such information may include: name, email address, phone number (if provided), and any other information you choose to provide.

2.2 Usage Data

Usage Data is collected automatically when you use the Service. It may include: your device's Internet Protocol (IP) address, browser type and version, pages you visit and time spent, device type and operating system, unique device identifiers, and other diagnostic data. When you access the Service via a mobile device, we may also collect device-specific information such as mobile device ID and mobile operating system.

2.3 Cookies and Similar Technologies

We use cookies and similar tracking technologies to track activity on our Service and store certain information. Cookies can be "Persistent" (remain until you delete them) or "Session" (deleted when you close the browser). We use cookies for:

• Essential cookies – Required to provide the Service and its features (e.g. authentication, security).
• Preference cookies – To remember your settings (e.g. language, theme).
• Analytics cookies – To understand how visitors use our Service and improve it (we may use services such as Google Analytics).

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, refusing cookies may limit your ability to use some parts of the Service.

3. How We Use Your Information

We may use Personal Data and Usage Data for the following purposes:

• To provide and maintain our Service – Including mandi rates, articles, and other content; to monitor usage and performance.
• To manage your account – If you have an account, to manage registration and access to features.
• To process membership payments – To create orders, confirm payments, activate or adjust subscriptions, handle refunds, and maintain billing records.
• To contact you – By email or other means for support, updates, or in response to your inquiries.
• To send newsletters or marketing – Only if you have opted in; you may opt out at any time.
• To improve our Service – To analyze usage patterns and improve content, design, and functionality.
• To comply with legal obligations – Where required by law or to protect our rights and safety.

4. Sharing Your Information

We may share your information in the following situations:

• Service providers – With third parties who assist us in operating the Service (e.g. hosting, analytics, email delivery), subject to confidentiality and data protection obligations.
• Legal requirements – When required by law, court order, or government authority, or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
• Business transfers – In connection with a merger, sale of assets, or acquisition, in which case we will use reasonable efforts to ensure your data remains protected under this Privacy Policy or equivalent standards.

We do not sell your Personal Data to third parties for their marketing purposes.

5. Payments and Membership Billing

When you buy a paid Buy & Sell membership, payments are processed by Razorpay on behalf of Khetiwadi Agritech LLP. We do not store your full card or UPI credentials on our servers; Razorpay handles payment authentication in line with its security standards.

We and our payment processor may process information such as:

• Name, email address, and phone number associated with your account
• Plan type, amount, currency, and billing period
• Razorpay order ID, payment ID, refund ID, and payment status
• Technical logs related to checkout, webhooks, and fraud prevention

Razorpay's use of your data is also governed by Razorpay's Privacy Policy. Refunds, where approved, are described in our Refund & Cancellation Policy.

6. Data Retention

We retain your Personal Data only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law (e.g. for legal compliance, dispute resolution, or enforcing our agreements). Usage Data may be retained for a shorter period, except where needed to improve security or functionality or where we are legally required to retain it longer.

7. Data Security and Transfer

We use commercially reasonable measures to protect your Personal Data. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security. Your information may be processed and stored on servers located in India or elsewhere; by using the Service, you consent to such transfer. We take steps to ensure your data is treated securely and in accordance with this Privacy Policy.

8. Your Rights

Depending on your location (including under applicable Indian law), you may have the right to:

• Access, correct, or request deletion of your Personal Data
• Object to or restrict certain processing of your data
• Data portability (where applicable)
• Withdraw consent where we rely on consent for processing
• Lodge a complaint with a supervisory authority

To exercise these rights, contact us using the details in the "Contact Us" section below. We will respond in accordance with applicable law. To request account or personal data deletion, see our User Data Deletion page.

9. Children's Privacy

Our Service is not directed to individuals under the age of 13 (or such higher age as required by local law). We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and believe your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from a child without verification of parental consent, we will take steps to delete that information.

10. Third-Party Links

Our Service may contain links to other websites (e.g. government portals, mandi boards, news sources) that are not operated by us. We are not responsible for the content or privacy practices of third-party sites. We encourage you to read the privacy policy of every site you visit.

11. Advertising and Google AdSense

We use Google AdSense to display advertisements on parts of our Service. Google and its partners may use cookies and similar technologies to serve ads based on your visit to this and other websites. These technologies help measure ad performance and can be used to show personalized or non-personalized ads depending on your location, consent status, and applicable law.

• AdSense may collect data such as device/browser identifiers, IP address, and interaction signals for fraud prevention and ad measurement.
• Where required by law, we request consent before enabling personalized advertising cookies.
• You can manage cookie settings through your browser and, where available, our consent banner.
• Learn more from Google: How Google uses information from sites or apps that use its services.

12. Meta, Facebook, and WhatsApp

Some Khetiwadi features may use services provided by Meta Platforms, Inc. and its affiliates (including Facebook and WhatsApp), such as signing in with Facebook, connecting a WhatsApp number, or receiving notifications or messages through the WhatsApp Business Platform. When you use those features, Meta may process information according to its own policies in addition to this Privacy Policy.

12.1 Information we may receive from Meta

Depending on how you use the Service, we may receive:

• Basic profile information from Facebook Login (for example name, email, or profile picture), if you choose to connect
• WhatsApp phone number and messaging-related identifiers needed to send or receive messages you request through our Service
• Technical and delivery data (for example message status) to operate notifications and support

We use this information only to provide and improve the Service (for example account sign-in, OTP or alerts, Buy & Sell communication, and customer support), not to sell it to third parties for their own marketing.

12.2 How we use WhatsApp-related data

If you opt in to WhatsApp messages from Khetiwadi, we may send service-related messages (such as login codes, listing updates, or support replies). You can stop WhatsApp messages by replying as instructed in the message, adjusting settings in your account where available, or contacting us. Message and data rates may apply.

12.3 Deleting your data

You may request deletion of personal data we hold about you, including data linked to Facebook or WhatsApp use, by following the instructions on our User Data Deletion page or emailing [email protected] with your registered phone number and account details. We aim to process valid requests within 7 business days, subject to legal retention requirements.

12.4 Meta's policies

Your use of Facebook and WhatsApp is also governed by Meta's terms and privacy policies, including Meta Privacy Policy and WhatsApp Privacy Policy.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the new policy on this page and update the "Last updated" date. For material changes, we may provide additional notice (e.g. a notice on the Service or by email where appropriate). Your continued use of the Service after changes become effective constitutes acceptance of the updated policy. We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have any questions about this Privacy Policy or our data practices, you can contact us:

• By email: [email protected]
• By visiting our contact page at https://khetiwadi.com/contact